If you’ve followed me for any amount of time, you know how much emphasis I place on properly marketing your spa. A good website should be at the core of your marketing strategy. When I say “good website”, what images pop into your head? Spa marketing goes beyond the four walls of your spa, so…
Hustle Is Overrated. Two Steps to Find Your Zen.
How do you find your zen when hustle is such a strong theme in our society? You’ve seen the memes on Instagram. You’ve scrolled past the graphics on Facebook. Hustle is glorified in our society. Working 60-70 hours a week somehow means you’ve achieved super-human status. Hey, who wouldn’t love to be super-human? The reality…
3 Ways to Market to Millennials
If you think marketing to millennials is a waste of time and money, maybe you’ll think differently by the time you finish reading. What are some stereotypes that you’ve heard about millennials? They’re lazy, not loyal, self-centered… the list goes on. No matter what your feelings are about millennials, they need to take a back…